My dear friend, Vegan Chef, and Diabetic Wellness coach has started Hidebound Foods - a place to get real sourdough bread, yeasted breads and vegan creations in New York (shipping available!).

“Hidebound foods began with a mom of three and a box of mystery muffins. While preparing breakfast one morning, she turned the package over, scanned the cryptic ingredients, and questioned herself - What am I even feeding my kids?

That moment sparked a mission: to bake English muffins that were real, simple, and genuinely nourishing.

When she began sharing them with friends and neighbors, the reaction was swift and certain: Wait… why aren’t you selling these?

Alicia, the heart and hands behind Hidebound Foods, is a professionally trained, health-supportive chef with a deep passion for honest food. Feeding her family well isn’t just a value — it’s a calling.

Now, she’s bringing that same care to her community, one delectable bite at a time.

Find her at www.hideboundfoods.com and www.instagram.com/hideboundfoods/#

Alicia Kwok